Monthly Archive: September, 2012

Oreo gets dunked,

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Kraft food’s Oreo has recently turned away from being just sweet to being sweet and incredibly engaging! I wrote an article for Herman Mason’s digital magazine MarkLives!com and for the OrnicoGroup newsletter as well talking… Continue reading

Social Media’s Quiet Revolutions

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There’s a revolution taking place in social media, far away from the turbulent drama of headline news. On Twitter and Facebook social media is changing ordinary people. Here the revolutions are the simple… Continue reading

Social Media, Thnk dfrnt

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I have always had a penchant for social media on all fronts. From doing my MBA thesis on the future of social media with GIBS in 2008 when social media was barely a… Continue reading

No More Cigarette Branding Down Under

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On August 15, the highest court in Australia upheld the November 2011 ban on cigarette branding sticking to a uniform packaging. This is the latest move in Australia’s bid to create a tobacco… Continue reading

[PAMRO 2012] Day 3: Measuring ROI on social media

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An article by Carole Kimutai (@CaroleKimutai), a writer and editor based in Nairobi, Kenya. She was in Uganda at the recent PAMRO conference where I presented on Social Media and Africa. I will… Continue reading