Monthly Archive: January, 2014

#trendMARK2014, the definitive trends resource arrives!

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trendMARK is a joint venture between Brand Intelligence company Ornico and MarkLives.com, the authoritative voice of the advertising, branding, marketing and media community in South Africa. Design for this premier annual is done… Continue reading

How To Translate A Brand Into A Smell

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Smell, maybe along with sound, is among the most powerful instigators of emotion. Baxter of California President J.P. Mastey talks about the scents and sensibilities of collaborating with retail brands. Do people actually… Continue reading

What Physics Teaches Us About Marketing

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  Marketing Director at Google, Dan Cobley shares the connection between Physics and Marketing. A very interesting, brief and funny talk.

The Epic Split and its Epic Parodies

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19th century English writer, Charles Caleb Colton, said in the text Lacon, Or, Many Things in a Few Words: Addressed to Those who Think, Volume 1: “imitation is the sincerest of flattery.” This… Continue reading

Happy New Year folks!

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