Monthly Archive: June, 2014

How to Make Yourself Work When You Just Don’t Want To

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Motivating productivity is every leader’s task. Here’s some amazing insight and life hacks from Heidi Grant Halvorson at HBR. “There’s that project you’ve left on the backburner – the one with the deadline… Continue reading

The World Cup Advert That Out-Nike’d Nike

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Forget about that Nike 2014 FIFA World Cup television commercial. The advert that has got everyone talking is the movie for Beats by Dr Dre (and the brand isn’t even an official world cup sponsor!)… Continue reading

McDonald’s World Cup Commercial Winner

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Think about a brand that’s associated with the Soccer World Cup. Quick. Unless you’ve seen McDonald’s latest World Cup advert it is unlikely to be Mickey D’s. But the fast food brand has… Continue reading

Africa’s First Smartphone Brand Sells Well in Namibia

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“One of the newest and most popular outlets for technological gadgets in Windhoek, Gadgets Namibia, yesterday said demand for Africa’s first mobile devices brand, mi-Fone, is increasing at a rapid rate. According to… Continue reading

MMA sets creative benchmark for mobile advertising

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The Mobile Marketing Association – the world’s leading global non-profit trade mobile marketing association – has undertaken an analysis of 450 award-winning and leading brand mobile campaigns to uncover five crucial creative insights… Continue reading

A Look at Apple Advertising — With and Without Steve Jobs

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AdAge reports that: “Apple has been trying to find its voice in advertising and marketing since the passing of founder Steve Jobs in 2012. Here, a survey of the brand’s advertising created under Mr. Jobs,… Continue reading

SABC pulls the plug on controversial City Press Adverts

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More bad news from the SABC which is again refusing to flight controversial adverts. This time SAPA reports that the public broadcaster refused to air a series of commercials for the Naspers owned… Continue reading

“Stars of Vine and Instagram Get Advertising Deals” – The New York Times

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“Brands and advertisers, looking for ways to reach audiences beyond television screens and magazine pages, are turning to people with many followers on social media and paying them to pitch products online. The… Continue reading

MTN Nigeria’s Larry Annett to take up CMO position at MTN SA

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News from MTN is that Larry Annetts, who headed up marketing for the mobile operator in Nigeria, is heading to South Africa where he’s be the incoming Chief Marketing Officer of MTN SA. MTN… Continue reading

Free WiFi is coming to a taxi (or taxi rank) near you soon

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Here’s some of the best news I’ve heard in the longest time. Htxt.africa reports that taxis, and taxi ranks will soon be offering free WiFi thanks to the South African National Taxi Council (SANTACO).… Continue reading