Monthly Archive: September, 2015

Robotics as Education Tool as Design Tool

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FundiBots, a Uganda-based organisation is using robotics training in schools to inspire young Ugandans to be the designers, makers and innovators of the future. The project uses Arduino boards and encourages students to… Continue reading

Traditional advertisers — the tech giants love you!

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What do technology brands like Uber, Jet and Fitbit have in common? They’re all embracing traditional advertising who are creative powerhouses to help these dot.com brands go mainstream. AdWeek reports: “Those who follow tech startups may… Continue reading

7 Secrets to Being an Extraordinary Creative Manager

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As a new manager, it’s hard to focus on what’s important in the job, and what is expected of you, especially in the creative field. You may feel as though your creativity is… Continue reading

Why Data Can Save Africa

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Last week, the World Bank gave $50 million to the Kenyan Bureau of Statistics to help the body with better accumulation of data. “High-quality data are critical to measure progress in growing the… Continue reading

The Thief of Time

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For most business people, be they bosses or employees, life is busy. Time management, we have been led to believe, is the solution to our busyness: if we could organize our time better,… Continue reading

Innovation From the Ground Up

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Businesses are constantly being exhorted to innovate. How exactly we go about this differs from business to business. Douglas Krueger, author of Relentlessly Relevant – 50 Ways to Innovate, has been looking at the… Continue reading

Easy to say goodbye

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Every week I select an ad from the current crop, to crown as Ad of the Week, in my column on marklives.com, Africa’s foremost marketing site. This week it’s a great spot from… Continue reading

Breaking Through That Mental Block

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The human mind is a fascinating thing. We are capable of so much original thought, and yet we are also capable of self-destruction. Getting “stuck” — be it creatively, emotionally or just in… Continue reading

Technology & Marketing — a Powerful Alliance

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In 2012 the research and consulting firm Gartner predicted that by 2017, a company’s chief marketing officer would be spending more on technology than its chief information officer was. Scott Brinker of Ion… Continue reading

Instant Love – Just Add Water

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Every week I select an ad from the current crop as my ‘Ad of the Week’ and write about it on Marklives.com, the premier site for marketers and advertisers in Africa. This week… Continue reading