Speak to Me
Speaking to your clients and customers requires a certain touch — a ‘tone of voice’ that communicates your brand personality.
How is this done? Let’s look to those who do it well.
Here are five brands that have a distinctive, consistent, and above all likeable tone of voice. The article, ‘Five brands that have nailed tone of voice‘ is by Leighann Morris of ClickZ, and it sums up some of the factors that you should consider when developing your brand’s personality, that could help to make it stand out.