Category Archive: Agencies

Ad of the Week – Keep it Fresh

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Every Wednesday I select a current ad to award the title of ‘Ad of the Week’, for my regular column on Marklives.com, Africa’s foremost marketing site. This week’s pick is a campaign from… Continue reading

Love Yourself

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In my weekly column for Marklives.com (Africa’s foremost site on marketing and advertising), I select one South African ad to feature as my Ad of the Week. (Sometimes we even find something done… Continue reading

Publicis Regroups to Avoid Silos

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The past few years have seen a growth in international mega-advertising agencies — many of which have gobbled up top South African agencies. Usually the local agencies have retained their names and basic… Continue reading

It’s That Time Again…

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Every week for the past 50 weeks, I have selected an outstanding ad to award the title of ‘Ad of the Week’, for my column on Marklives.com — Africa’s foremost site for marketers… Continue reading

MAL for Libraries

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Got this communiqué in my in-box today, and I think it’s worth reproducing in full. It’s about something that’s close to my heart: how businesses can do something about the state of the… Continue reading

Vodacom Moves Agencies

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The eighth-biggest advertising account in SA, the R310m Vodacom account, has been moved from Ireland Davenport to Ogilvy Johannesburg. Group chair, Sir Martin Sorrell, told Financial Mail in London that the company was… Continue reading

A Man Calls a Horse Whisperer…

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Every week I write a column for Marklives.com, Africa’s foremost site on marketing, for marketers and advertisers (and other interesting people). In it, I select an ad that has stood out from the… Continue reading

Matchmaker, Matchmaker…

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In much the same way that OKCupid and Match.com promise to help singles find their perfect match, data-centric tools such as Sortlist claim to help marketers find their “soul mate” agency. These platforms… Continue reading