Category Archive: Agency

Ad of the Week – Keep it Fresh

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Every Wednesday I select a current ad to award the title of ‘Ad of the Week’, for my regular column on Marklives.com, Africa’s foremost marketing site. This week’s pick is a campaign from… Continue reading

Love Yourself

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In my weekly column for Marklives.com (Africa’s foremost site on marketing and advertising), I select one South African ad to feature as my Ad of the Week. (Sometimes we even find something done… Continue reading

The Magic of a Mother’s Touch

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Every week I nominate an ad or campaign for my “Ad of the Week” column on Marklives.com (Africa’s premier marketing and advertising industry site). This week I’ve chosen a charming little TV spot… Continue reading

Traditional advertisers — the tech giants love you!

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What do technology brands like Uber, Jet and Fitbit have in common? They’re all embracing traditional advertising who are creative powerhouses to help these dot.com brands go mainstream. AdWeek reports: “Those who follow tech startups may… Continue reading

MAL for Libraries

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Got this communiqué in my in-box today, and I think it’s worth reproducing in full. It’s about something that’s close to my heart: how businesses can do something about the state of the… Continue reading

Should Marketers Diversify, Consolidate or Uberify?

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‘Uber’ is probably the buzzword of the year, and it’s not just about getting rides. Now marketers are being told to consider the Uber model when looking at agencies. It’s not just about… Continue reading

Vodacom Moves Agencies

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The eighth-biggest advertising account in SA, the R310m Vodacom account, has been moved from Ireland Davenport to Ogilvy Johannesburg. Group chair, Sir Martin Sorrell, told Financial Mail in London that the company was… Continue reading

A Man Calls a Horse Whisperer…

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Every week I write a column for Marklives.com, Africa’s foremost site on marketing, for marketers and advertisers (and other interesting people). In it, I select an ad that has stood out from the… Continue reading