Category Archive: Billboards

Sleep Easy

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Every week I choose an ad or campaign as my ‘Ad of the Week’ in my column for Marklives.com, the marketing site for marketers. Hollard demonstrates how important it is to adapt your… Continue reading

The Billboard That Follows You

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It’s time, once again, for my weekly pick of the top ads that have made an impression this week, for my regular column on Marklives.com, Africa’s foremost site for marketers about marketing, media… Continue reading

Geography as Branding

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“Many companies, even entire industries, attach their brands to geographical points of origin as a way to differentiate themselves and assert superiority,” writes Terry O’Reilly in this fascinating article that looks at ‘Geography… Continue reading

Funny Friday – Get More Energy

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Context can be everything in advertising. Take this poster, strategically placed amongst the energy drinks… not a new ad, but a reminder of how simple things can work, if they’re clever. The ad… Continue reading

MarkLives.com Ad of the Week: SterKinekor

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Ever heard of a laptop billboard? Hats off to FoxP2 for the Ster-Kinekor billboard that ran late last year, and which won second place in the recent Creative Circle’s Ad of the Year in… Continue reading