Category Archive: Outdoor advertising

Nigeria’s S&T Media Secures $1m Seed Round

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I received an interesting report about Nigerian outdoor media company S&T Media. The advertising channel announced that it has received seed financing from early-stage technology venture capital firm, EchoVC Partners, who have committed up to… Continue reading

Sleep Easy

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Every week I choose an ad or campaign as my ‘Ad of the Week’ in my column for Marklives.com, the marketing site for marketers. Hollard demonstrates how important it is to adapt your… Continue reading

The Billboard That Follows You

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It’s time, once again, for my weekly pick of the top ads that have made an impression this week, for my regular column on Marklives.com, Africa’s foremost site for marketers about marketing, media… Continue reading

AMPS – Changing Patterns Signal Subtle Changes

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The latest Amps (All Media and Products Survey) has been released, and although on the surface it seems that not much has changed, media strategist and planner Gordon Muller believes that there are… Continue reading

On Trend : Hand painted advertising in New York

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Take a look at this outdoor advertisement for Newcastle Brown Ale. You’ll find the ad on a building in in Denver, Colorado in the US. If you look at the texture of the ad… Continue reading