Category Archive: Youth.

The Kids Are Getting Out

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The trend for ‘Generation Z’ — today’s post-millennial school/varsity-goers — is to move away from social media like Facebook and Twitter, according to this article from The Conversation. According to Time, more than… Continue reading

The Squandered Youth

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Millennials have a better quality of life globally than any previous generation — instant communication, abundant entertainment, better education, more personal freedoms. But the flip-side is that they face other challenges. Education is… Continue reading

Marketing to the Youth

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The youth is the biggest single demographic in the world, and in Africa particularly so. In fact, Africa has the world’s youngest population, with almost 200 million people aged between 15 and 24,… Continue reading